American rapper and entrepreneur Snoop Dogg is diving deeper into the world of non-fungible tokens (NFTs) by launching his new collection, the Snoop Dogg Passport Series. The latest collection comes with a unique ability to evolve in utility as Snoop tours this summer. Dive right into the details!
The Passport Series, described as a "tour poster that evolves with each place Snoop stops on tour," grants NFT holders special privileges and experiences related to the music superstar. This includes behind-the-scenes glimpses, exclusive merchandise, curated art drops, and access to Snoop Selects, a collection of NFT artwork that will be airdropped to all passport holders.
Starting July 8th, Snoop will begin a tour starting in Vancouver. In a press release, Snoop Dogg expressed his excitement about the Passport Series, highlighting the opportunity it presents for fans to join him on his global journey. He sees the collection as a pioneering step in the digital merchandising space, hoping it inspires other artists to innovate in their ways.
The Snoop Dogg Passport Series was developed in collaboration with the Web3 platform Transient Labs and brokered by talent agency WME. Chris Ostoich, the COO of Transient Labs, played a crucial role in engineering and creating the series.
Fans can now purchase the Passport Series NFT for 0.025 ETH through the NFT payment processor Crossmint or using various crypto wallets. Once acquired, NFT holders will gain access to exclusive tour updates, including videos, images, free art airdrops, music, merchandise access, and priority minting for future drops.
With the latest unveiling from NFT enthusiast Snoop Dogg, the renowned rapper further blurs the lines between entertainment and the non-fungible realm. As his summer tour kicks off, stay connected to the legendary rapper and gain a unique glimpse into his life on the road.
