Celebrated winemaker Dave Powell will be the first vintner in the world to sell an entire vintage by NFT this month, when he puts his 2021 single-vineyard vintage wines under the virtual hammer on OpenSea, under his new brand Neldner Road.
Powell has emulated parts of the ultra-luxury wine auctions like the Naples Winter Wine Festival and the Napa Wine Auction and included within the NFTs a package of one-of-a-kind experiences to complement the wines, such as:
- Working a day’s vintage with Dave and his crew plus dinner together
- The barrel bottled into personalized wine bottles for an individual or corporate entity
- Wine cellared by Neldner Road
- Barrelhead with personalized plaque as a keepsake
Some barrels also come with a hologram of the barrel for owners to display at home, and there are one-of-a-kind travel and hospitality experiences with Dave at his home for buyers who buy multiple NFTs or the entire vintage