The Primals" by New Zealand-based visual artist SWEATS are a gang of ghastly, glitched-out ghouls that thrive in a natural habitat of online chaos. Summoned when the lights go out and you’ve had “just a little too much to scroll,” they burst from unsuspecting screens with frenzied energy and playful mischief, attracted to the endless rhythms of taps, scrolls, clicks, and likes. So viewers beware! These digital phantoms, each with their own quirky traits and preferences, feed off our primal instinct for color, sound, and stimulation.
