A prominent character of Japanese pop culture and world-famous icon Hello Kitty is going on an adventure through the NFT realm. Japanese brand Sanrio, the creator of Hello Kitty, has teamed up with the Recur platform to bring the beloved character and its friends to the fandom.
The ‘Hello Kitty and Friends’ NFT collection, coming on August 25th, will be centered around a globetrotting NFT experience. The main character and five friends will set on a journey to eight cities around the world. Friendship without borders, aspiration to discover new cultures, and taste for new adventures – this is what The ‘Hello Kitty and Friends’ NFT collection stands for. It will feature 10,000 PFP NFTs of Hello Kitty and her five friends who will act as tour guides.
While completing various challenges throughout the trip, all travelers who join a cute company of six will be able to collect Hello Kitty characters and earn new digital collectibles. There will be some special challenges available for RECUR Pass Holders only.
“It’s incredible to be able to bring the friendship and community of the world’s favorite character and her friends to a new fan base with RECUR,” said Silvia Figini, Chief Operating Officer, Sanrio – EMEA, India and Oceania, Mr Men – Worldwide. “We’re lucky to have some of the best fans in the world, and it’s a privilege to craft a new space for them to experience their fandom like never before.”
Pack your digital bags and join Hello Kitty and Friends on an unforgettable journey around the globe and the metaverse! Keep track of departures on official social media channels of the drop!