The beloved brand of stuffed toys Build-a-Bear is coming to web3 offering its recognizable bears in the form of NFTs. To enter the realm alongside celebrating its 25th birthday, Build-a-Bear has partnered with NFT marketplace Sweet for a super cute and gorgeous NFT collection. The first-ever non-fungible Build-A-Bears were designed to delight their owners both in physical and virtual worlds.
A stunning collection of NFT bears will be released in three waves. The first series is scheduled to drop on October 4th. The centerpiece of the first series is a one-of-one Build-A-Bear 25th Celebration Collectible NFT adorned with Swarovski crystals. The shimmering animated NFT will be put up for auction with a starting bid of $2500, and it's really worth it, as it comes with valuable utilities for the holder. Thus, in addition to a blue-chip NFT, the winning bidder will be rewarded with a physical replica of a bear and a trip to Build-A-Bear’s 25th Anniversary Gala.
The second part of the collection, scheduled for November, consists of five 25th Celebration Silver Bears that are also coming with beautiful physical counterparts wearing unique accessories. Each bear is super rare and is also a gala-themed showstopper.
And, finally, a collection of 5,000 generative digital collectibles will see the world in December. Each NFT in the series has its own unique personality composed of multiple features and traits.
“This announcement speaks to our future in a world increasingly about the physical blending with the digital. Every aspect of this multi-dimensional collection is designed to capture the appeal of our brand and the collectability of our furry friends,” Sharon Price John, the president, and chief executive officer, Build-a-Bear Workshop, commented on the upcoming initiative.
What’s more, 10% of all proceeds will benefit Build-A-Bear’s charitable initiatives aimed at supporting furry friends around the globe.
A Build-a-Bear 25th Anniversary Gala will mark the brand's entry to the web3, a significant milestone on the way to digitalization.
Once you are an avid web3 enthusiast who is also in love with custom teddy bear toys, you simply cannot miss out on participating in Build-a-Bear's 25th Anniversary drop.