Manchester City and Puma Metaverse Kit on Roblox

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August 05, 2022 – August 19, 2022




After the release of Manchester City's home jersey that pays tribute to the club's iconic bombardier Collin Bell, Puma has just revealed a new collaborative item with a legendary club. The brand released the third metaverse kit to be presented on the web3 platform Roblox for the first time. Being fully metaverse-ready-to-wear, the jersey includes the skin of Manchester City's third uniform, worn instead of home and away jerseys.

The uniform is mainly inspired by the Manchester City neighborhood's graffiti art. The spray-paint-effect “Fizzy Light” and “Parisian Night” shirt features recognizable designs and drawings of the Manchester Worker Bee, the symbol of the working class roots of the city.

The exclusive digital kit is available for purchase in the PUMA gear store on Roblox.

All the holders can wear a new kit in Roblox's PUMA and Land of Games, getting access to immersive interactive experiences within these spaces. Those avid Manchester City rooters who are not willing to buy the third jersey metaverse uniform have a chance to win it by participating in the Land of Games contest. 

Moreover, Puma will host a Football Rush event on YouTube with 10 players. The contest winner will grab $10,000 to purchase exclusive things and experiences within the Roblox metaverse. 

Puma can't be striving for a better partner than Roblox to launch this unique kit. With NFT skins available in the metaverse, Puma, Roblox, and Manchester City partnership offers the fans to vary their VR looks for more authentic football experiences.

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