One of the best-selling beer brands – Budweiser is not a debutant in the NFT arena. While the first series of Bud cans sold out in no time, the new collection-to-drop is not centered around the brand itself but is involved in the emerging music artists' promotion.
As it was with "Cans," Budweiser Royalty was mastered in the collab with Gary Vaynerchuk and his VaynerNFT studio, featuring 22 music stars-to-be, including, but not limited to Satomaa, Leo Conoza, Sprtyk, Millie Go Lightly, Lil Polo Tee, Kablito, Lulu, and others. There are 500 NFTs per artist participating in the drop.
The mint, which is going to take place on January 21, allows the minters to the randomly assigned NFTs with three levels of rarity: Core, Rare, or Ultra Rare. Each subdivision awards its holder with the benefits accordingly:
So, collectors and fans who are of the legal drinking age can purchase a Budweiser Royalty token for $499 and support their favorite musician, getting them closer to becoming a world star.
“We are on a mission at Budweiser to give up-and-coming artists a global stage that they might not have access to otherwise. This talented group of artists are doing something different and exciting within their respective genres and markets, and we’re honored to spotlight them and give fans a richer digital experience with our latest NFT collection,” Richard Oppy, Vice President of Global Brands, AB InBev comments on the upcoming NFT mint.