Very few artists contributed to the pop art movement as Andy Worhol did in the mid 90s. Known as the “father of generative art,” not many reputable artists argue against the fact that Worhol would have loved the revolution that non-fungible tokens (NFTs) are bringing to the art industry.
Between November 1961 and March or April 1962, Worhol produced the “Soup Cans” a now-famous painting work of thirty-two canvases that demonstrated his commitment to generative art. Although nearly identical, each soup can was unique.
[caption id="attachment_7288" align="aligncenter" width="389"] Campell’s Soup Cans via Moma.org[/caption]
The Art101 team recently produced a collection of 2048 vector parodies of Warhol's work 'the soup cans,' listing it on popular marketplace, OpenSea. Commenting on the inspiration provided by Warhol’s earlier work, the NonFungibleSoup website says,
“Behind Warhol's bright colors and iconic imagery was a new approach to art. Warhol used an industrial process, silkscreening. No need for time consuming prep-work... His work is an early example of generative art. The penultimate of which are soup cans.”
Soup Can NFTs Record Resounding Success
Given that the project is among the first to act as an intersection between digital and traditional art markets, it was unsurprising that the soup cans NFTs were minted out within eight minutes after its release. The tokens were free to mint minus gas fees and saw roughly $1 million worth of volume within 24 hours after launch. Users following NFT Calendar’s schedule learned about the Non-Fungible Soup mint event several days before it went live.
A rare Non-Fungible Soup recently sold for 2.2 ETH (appr. £5,300), an excellent return considering that the person who sold that soup can minted it for free and sold it only three days later. At the time of writing this article, the collection had 947 owners with a 0.2 ETH (£530) floor price.
Meanwhile, it is not unheard of for NFT sales to become valuable in a short time after their release. A 12-year-old London schoolboy recently raised £290,000 from selling “Weird Whale” artwork as NFTs.