Sotheby’s is the first auction house to launch a dedicated marketplace for NFTs, Sotheby’s Metaverse. Launched last month, the platform will exclusively host all of Sotheby’s NFT sales, including the new charity initiative. Recently, Sotheby’s has teamed up with the public health care advocate and nonprofit organization Sostento to auction off its latest NFT collection via the Sotheby’s Metaverse. The 'Gifted: The 140 Collection' auction is considered to be Sotheby’s “biggest NFT charity auction ever,” with all of its proceeds donated to the nonprofit organization.
In fact, the Collection of 140 totally unique NFTs was originally gifted by Twitter as part of a giveaway in June 2021. The holders of the rarities are known as “The Besties," and now, seven of them sell the full set of 7 NFTs and support Sostento frontline health care workers in their efforts against the Covid-19 pandemic and the opioid overdose crisis.
The NFT giveaway followed Twitter CEO Jack Dorsey’s $2.9 million sale of the first tweet ever on the platform as an NFT in March 2021. Proceeds from that particular sale aided the Covid-19 response in Africa. In 'Gifted: The 140 Collection', there are 7 NFTs, in editions of 20. Participate!
