The world is ever changing, evolving, adapting. When analog turned digital, it led to a huge shift in modern lifestyle and social media consumption. We moved to the internet with mass adoption and now, are reliant on it to keep us connected, informed, engaged, enraged and entertained. How did you end up here reading this? Trust the algorithms, trust the process.
Jay, the founder, is a 10+ year veteran of professional content creation, and vastly experienced in online ‘influencer’ culture. The project concept is derived from this very experience.